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Estyn

Branding & website for the education inspectorate for Wales

The logo for Estyn

Project Overview

Estyn is the education and training inspectorate for Wales. Their mission is to improve the quality of education, training and outcomes for all learners right across Wales.

Pobl have worked with Estyn on a wide range of digital transformation projects. From a branding refresh and website overhaul, to digitising their annual report and building AI tools.


What we did

Branding
Website Design
Website Development

The Estyn logo in colour on a dark blue background
The Estyn 'knot' icon in blue on a dark blue background

Branding

We worked with Estyn re-position their brand: updating their existing wordmark and icon, as well as introducing a fresh new colour palette and characterful new typography. Our rebrand positioned Estyn as far more accessible and approachable before; an organisation that is there to help education professional improve rather than criticise.

Various Estyn branded components
Spreads from the Estyn Brand Guidelines document designed by Pobl

Brand toolkit

We provided Estyn with a wide-ranging brand toolkit to help them communicate better with their audience. From an extensive suite of social graphics and templates, to an updated slide format for presentations; our brand toolkit is helping Estyn deliver resources and guidance to audiences all across Wales.

An Estyn presentation slide designed by Pobl

Website

Estyn had an enormous wealth of educational resources and information on their website, but it was almost impossible to find. We redeveloped their website, creating an easy-to-use resource hub for educational professionals and learners across Wales. Estyn has a wide-range of very different audiences, so our redesigned website addresses this through much improved signposting and navigation throughout.

The Estyn website homepage designed by Pobl, viewed on a MacBook Pro
Estyn improvement resources search results shown on a tablet
Estyn website design on mobile
Three Estyn website layouts on mobile

Ready to turn ideas into bold digital experiences?